Coffee Shelf Talker Case Study
A vs B Test
Objective: Communicate brand superiority and convert consumers.
The shelf talker received a SellCheck score of 27 out of 40 and generated 6% sales lift.
The shelf talker received a SellCheck score of 29 out of 40 and generated 10% sales lift.
This case study is a representation of real work. Brand names have been changed to protect our clients’ anonymity.