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National CPG Brand Digital Banner Ad Case Study

Objective: Entice the shopper to click on the banner ad link to learn more about the sweepstakes.

Before SellCheck

The banner ads received a SellCheck score of 17 out of 40. Only 13% of the target demo preferred these ads.

The recommended changes were applied and the display was resubmitted through SellCheck.

After SellCheck

The banner ads received a SellCheck score of 32 out of 40. Now, 87% of the target demo prefer these ads.

SellCheck increased
shopper preference

74%

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This case study is a representation of real work. Brand names have been changed to protect our clients’ anonymity.

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